Race Smart

Race Smart Mockup

Race Smart offers performance nutrition and coaching to athletes across the globe.

I worked with the incomparable Susan Kitchen to redesign her website to better reach her target audience.  We focused heavily on SEO and performance to ensure that her site has the broadest possible reach.

We also experimented with new generative AI tools to enhance the user experience.

  • Custom WordPress Development

  • Online Form Customization

  • Design and Information Architecture

  • Search Engine Optimization

  • Digital Accessibility

More Projects